Communication is the lifeblood of every business; keeping in constant touch with your customers is vital. But gone are the days when your customers were strictly the people in your neighborhood. Now that you have clients from all over Victoria, BC, and around the globe, communication has never been more of a challenge, or more … Continue reading Digital Communication: 5 Ways Email Newsletters Can Help Grow Your Business
Do you feel that content marketing for your business is a waste of money? You aren’t alone. It’s so easy to understand why you probably feel that way. Sometimes, marketing can feel like a whole lot of nothing; fluff. Especially content marketing, right? I hear you. It’s tough to believe someone when they say a blog is … Continue reading What is the Purpose of Content Marketing?
Instagram is arguably one of the most reliable social media platforms when it comes to creating brand awareness for your businesses. With the average user checking their feed more than 30 times each day, and with more than 600 million active users, the potential to grow your audience on Instagram is limitless. This short guide … Continue reading Grow Your Audience on Instagram (The Right Way)
Many content writers can write copy. Many copywriters can turn out great content. Both content writers and copywriters write words for clients. But although the job titles are often substituted for one another, the two terms are not interchangeable. Content Writer In its purest definition, a content writer writes content. But there’s more to the … Continue reading Content Writer or Copywriter: What’s the Difference?