Specialties
Writer
As a full-time professional business + finance writer, I help local & international businesses & individuals across industries develop compelling blog content, original articles, reports, whitepapers, and other documents that establish authority and build brands.
Ghostwriter
As an accomplished, industry-respected ghostwriter, I help businesses share their story with their ideal audience, in a way that resonates. Whether you need executive or annual reports, professional articles sculpted from handwritten notes, or custom content for your company blog, I can help.
Digital Marketer
As a certified inbound marketer, and former Director of Marketing, I help businesses across industries create dynamic messaging, including compelling web content, newsletters, email campaigns, and other marketing collateral. I also help clients of all sizes expand their social media presence & engage their tribe.
Editor
As an experienced, skilled editor I provide expert editing services to businesses and individuals. Whether you’re looking for someone to add a splash of creativity to existing documents or website content, polish copy, or carefully proofread articles & reports I’ll help you convey your message to your ideal audience.
make your message compelling
Engage Your Tribe
We're only human. We long for the kind of connections that come from sharing our stories. And in competitive industries such as Aerospace, Technology, Defense, Energy, Financial Services, Manufacturing, and Fintech storytelling gives your business an edge over other companies that settle for 'just selling'.
Content provides the best type of marketing for these industries because the right content can expand your reach, establish your authority, increase your influence, attract prospects and leads, and most importantly - it can build an audience for you and your business.
I tell your story in a way that resonates with your ideal audience, drives traffic to your website, converts visitors into leads in your prospect pipeline, and engages client retention.
C-Suite, Data Analytics, Financial Economics, Risk Management, Development, Workforce Management, Productivity
Institutional Finance, Banking, Credit Unions, Stocks, Investments, Brokers, Wealth Management, Accountancy, Personal Finance, Credit Cards
Fintech, Wallets, Cryptocurrency, Blockchain, Disruption, Robo Advisors, RegTech, Drones, Cybersecurity, SaaS, IoT
Forex, NIKKEI, Hang Seng, Asian Markets, Tech in Asia, StartUps, AI, Robotics
Latest news
Grow Your Audience on Instagram (The Right Way)
Instagram is arguably one of the most reliable social media platforms when it comes to creating brand awareness for your businesses. With the average user checking their feed more than 30 times each day, and with more than 600 million active users, the potential to grow your audience on Instagram is limitless. This short guide Read more about Grow Your Audience on Instagram (The Right Way)[…]
Want to Boost Buyer Confidence? Try a Testimonial!
A testimonial are an ideal way to boost customer confidence! It’s one thing for you to tell a potential customer how wonderful you are, but it’s another thing entirely when someone without ‘skin in the game’ gives you a recommendation. What is a Third-Party Review? In its simplest form, a third-party review is an unbiased Read more about Want to Boost Buyer Confidence? Try a Testimonial![…]
What is the Purpose of Content Marketing?
Do you feel that content marketing for your business is a waste of money? You aren’t alone. It’s so easy to understand why you probably feel that way. Sometimes, marketing can feel like a whole lot of nothing; fluff. Especially content marketing, right? I hear you. It’s tough to believe someone when they say a Read more about What is the Purpose of Content Marketing?[…]
Digital Communication: 5 Ways Email Newsletters Can Help Grow Your Business
Communication is the lifeblood of every business; keeping in constant touch with your customers is vital. But gone are the days when your customers were strictly the people in your neighborhood. Now that you have clients from all over Victoria, BC, and around the globe, communication has never been more of a challenge, or more Read more about Digital Communication: 5 Ways Email Newsletters Can Help Grow Your Business[…]